Does this describe you?

Your friends and family are practically the only people who know about your business. Let’s change that!

My writing and social media services are rooted in analytics, expertise, and creativity. Since every business and its goals are different, my process is individually tailored to your needs.

100+

articles written

7

clients ranked on page #1 of Google

15+

social media accounts managed

Get the Pricing Guide

Enter your email to receive my pricing for each package.

Social Media Management and Creation

By now, everyone knows that their business needs to be on social media. This monthly done-for-you service covers everything from A to Z for Instagram and Linkedin.

Graphics? Check. Captions? Check. Optimized profile? Check. Community engagement? Check.

  • Discovery call: Get to know each other and determine which platforms work best for your biz based on your goals and where your target audience hangs out

    Monthly calendar: At least three unique posts (including one video) per week with optimized captions and hashtags

    End-of-month metrics report: Monthly meeting about what’s been working, what’s not, and how to tailor next month’s calendar based on my insights report

    Community engagement: Respond to all comments and DMs, send manual welcome messages to new followers, and 30 mins of outbound engagement each week.

    Optimized bio: Keyword-rich profile to expand your account’s reach

    IG Stories: One set of three IG stories per week.

    *Note: If you’re an e-commerce brand, I’d need your product shipped to me. If you’re a service business or want me to come to your office, I charge a fee for on-site videos.

    * Three-month minimum commitment

    * Specific follower numbers not guaranteed

Grow Your Followers and Book Meetings! Social Media Outbound Engagement

Social media creation and management can only get you so far. Outbound engagement, like commenting on other people’s posts and engaging with people in your niche/target audience is key to growing your following and building community trust.

I use unique engagement tactics to build followers and book meetings through Instagram and Linkedin.

    • At least three days a week for a half hour per day of outbound engagement. Liking, commenting, and following accounts in your target audience/industry

    • .Create a list of accounts and hashtags to engage with

    * Three-month minimum commitment

    * Specific follower numbers not guaranteed but you WILL see success

Social Media Consulting

Are you trying to meet a specific social media goal, but don’t know where to start? Are you looking for Instagram Reels’ best practices? Maybe you need help attracting more followers. Or maybe you want to come up with a social media calendar filled with a month’s worth of content ideas. Whatever it is you’re looking for, a 1:1 Zoom session can gear you in the right direction.

  • Initial questionnaire

    One hour Zoom meeting

    Follow up email with action steps

Paid Social Media Ads

Facebook and Instagram ads can get your product or service in front of a wider, targeted audience.

  • Set up pixel on website

    At least one campaign per month with 2-3 ads sets (audience types) and 2-3 ads

    Monitor ads and tweak according to performance and results

    *Three-month commitment

SEO Blog Posts

Expand your digital marketing efforts beyond social media with blog posts that can organically reach a wider audience on Google. These posts are packed with personality and keywords. Your audience will feel like they stumbled across an editorial piece, not an article written by a robot. By the time readers get to the last line, they’ll be educated, engaged, and know more about your business.

  • Four monthly SEO blog posts

    SEO title, description, URL

    Internal and external links

    Suggestions about where to add images

    Monthly report with Google Analytics insights

Tech SEO

Ensure that your website is optimized effectively by Google and has the best possible chance of showing up in search results!

    • Set up Google Analytics

    • Set up Google Search Console

    • Set up Google My Business for local SEO

    • Add meta tags, alt tags, and optimized headings up to 10 pages

    • Competitor audit

    • Update page speed

    • Schema Markup

    • Site Map Layout

    • SEO audit before and after

SEO Website Copy

Your website copy is just as important as your web design. If you go to a store with pretty clothes but no salespeople, visitors are going to have a hard time understanding what your brand is about. Copy is your salesperson! It helps sell your brand’s personality, tone of voice, and products/services. And in order for copy to do its job, people need to find you — which is where SEO comes in and does the heavy lifting for you.

  • Up to six pages of copy

    Optimized keywords and H2 headlines

    Internal and external links on each page

    At least 300 words on each page

    SEO title tags, descriptions, and URLs

    Up to two revisions

    Product titles and descriptions (Ecommerce)

Brand Copy

  • Pitch decks

  • Fact sheets

  • Product descriptions

  • Mission statements

  • Newsletters

  • Press releases

Add-on Services

Inquire about the following services!

  • Videographer

  • Photographer

  • Web + Brand Designer

  • Paid Ads Specialist 

  • Tech SEO

My process

 

STEP 1

Discovery

Book a free 30-minute discovery call. We’ll talk about your business, goals, and how my services can help you.

STEP 2

Book

Once you sign a contract, you can send me all materials I need related to your service. (Ex: Brand book, photos, login information) I may have you fill out a questionnaire too!

STEP 3

Let’s Roll

An SMM calendar will be sent to you a few days or a week before the month starts for your review and approval.

Blog posts will be posted once a week and website copy depends on your timeline.

 

Ready to Level Up Your Website and Social Media Results?

 Frequently asked questions

 
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How involved do we have to be throughout the process?

You can be as involved or hands-off as you want. My SEO services tend to be pretty hands-off while my social media services tend to be more collaborative. At the start, I’ll ask you for any marketing materials, passwords, imagery, and brand kit that you have. From there, I’ll create your monthly calendar and send it to you for review and edits. Once everything is finalized, you may hear from me every so often about responding to specific DMs, celebrating big wins (like going viral overnight), or just to check in to see how your cat is doing.

Can you help me decide which package is best for me?

Yes! During our discovery call, I’ll have a clear understanding of your goals. I’ll give you my honest opinion about which social media platforms you should utilize. For example, if you don’t have a blog or any content whatsoever, then I’ll tell you that Pinterest is not for you just yet. Or, if you’re looking to be on Instagram but most of your target audience is on Linkedin, I’ll tell it like it is! If I think your business wouldn’t benefit from social media right now and your focus should mainly be on SEO, you can expect full transparency.

Can you do everything A to Z for my social media platforms?

Yep! From creating and managing to community engagement and influencer outreach, you won’t have to lift a finger (unless you want to)!

Do I need to understand SEO to work with you?

Nope! But I’ll be as transparent as possible and share the process with you either way so that you understand why some posts are working while others didn’t perform as well.

Do you offer tech SEO services?

Yes! I work with a freelancer who manages my clients’ tech SEO (which includes page speed, backlinks, 404 errors, redirects, image sizes, HTML tags, and more) while I manage on-page SEO (which includes writing blog posts and website copy). Inquire about tech SEO, a recommended add-on service!

Are you able to write in my brand tone of voice?

Yes! I’ve written hundreds of articles for dozens of different publications and brands.

If you have a brand guidelines book, that always helps! If you’re a service provider, then I’ll ask you to fill out a questionnaire and get on a call to learn all about you.